Big dreams, small projects: What do you dream of doing?

It’s easy to imagine that big dreams – like creating a wildly successful businesses – are the result of a grand vision that is planned out and then executed step by step.


More often than not, a brilliant success starts with a humble project, done just for the fun of it. And it is then grown organically, project by project, into something big.

Exhibit A: Apple Computers

Steve Jobs had more self-belief than most of can ever dream of and yet even he didn’t start with a plan to change the world.

He started with a project – to build a commercial home computer, working from his dad’s garage.

He teamed up with his buddy Steve Wozniak who designed and hand-built what became known as the Apple I. Check it out:

Apple I

The Apple I – not quite as beautiful as current Apple products

(In fairness, the Apple I was a hobby kit shipped without a case
so the buyer had to make their own)

When you look into it, it quickly becomes obvious that this model of building dreams piece by piece is actually the norm.

Facebook was preceded and inspired by Facemash, a site knocked together by Mark Zuckerberg for fun in a couple of days.

Water for Elephants is a bestselling book that was made into a Hollywood movie and yet Sarah Gruen wrote the whole first draft of the novel in 30 days.

Small projects build big dreams.

What project would you love to do just for fun in 30 days?

The 30 Day Challenge

On 1st May, 200 people will be doing a project they love in 30 days – with our help, on The 30 Day Challenge.

We opened booking for just 24 hours on Friday and we were deluged with registrations from people all over the world.

We now have challengers from the UK, US, Canada, Australia, Belgium, Italy, Netherlands, Spain, Switzerland, France, Germany and Barbados.

If you missed out on getting your place, we have some good news for you.

We will reopen booking briefly next week to give people another chance to grab a place.

Make sure you’re on the mailing list to get all the details and be first to hear when it opens :

>> Get more info on The 30 Day Challenge <<

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