Archive for the ‘How to play for profit (Secret 5)’ Category

Announcing a Screw Work event live in London: Screw Work, Let's Get Rich!

For the last 3 years since my first book was published my events and programmes have helped well over a 1000 people to discover what they love and get started on it straight away. But now I'm turning my attention to another really important topic - how to turn the things you love into a great living.

The secret of playing the money game: Think big, start small

It's easy to imagine that the normal route to creating a successful business is to come up with a killer idea, write a business plan, prove that the whole thing will work, then go take a giant leap of faith – and a massive risk along with it. But this simply isn't true. The roots

How to play the money game

I've recently got back to writing my 2nd book (about how to find ideas you love, make 'em happen, and make money out of them). And as a result I've been thinking about the monetisation part - turning the things you love into an income. I've realised that the very first step to playing the

How to negotiate a better rate for your work

One of the most common and most important questions I hear from people who want to make a good living without a job is "How I can get paid more for what I do?". So I asked our special guest expert for this month's Scanners Night, Simon Horton, to give some advice. Simon Horton is author

Inventing Tips from Trevor Baylis OBE

Here's a 4 minute guide to inventing from creator of the clockwork radio, Trevor Baylis OBE - including how to protect your idea with a patent or trademark. We are fortunate to have Trevor speaking at my London event Scanners Night on 12th May. Read more and grab your place.

2 minute market research that's stunningly effective

Here's an incredibly effective technique to help you win more work with a lot less effort. And it only takes a couple of minutes. Write an email to your prospect list (you do have an email list right?) asking them one simple question: What's your single biggest challenge right now in [whatever area you help

CD Baby - the $22 million business Derek Sivers built for fun

Two years ago Derek Sivers sold his business CD Baby for $22 million (most of which he gave to a charitable trust to support music education). How did he start it all? With a grand mission and comprehensive business plan? Nope. He started with the simple aim of solving a problem he had himself - finding

Does your business pass the sweat test?

A great business supplies something that people really really want - not just something that sounds like a nice idea. And you need to talk about it in terms of what  your customers want, not how it works or how you deliver it. When Sophie Boss launched her business Beyond Chocolate to help women stop

Why life coaching sucks as a business - and what all businesses can learn from it

Every year hundreds if not thousands of people pour out of life coaching qualification courses in the UK alone. The vast majority of them never make a living from their new qualification. Why? There are a number of reasons but primarily, this is because people just don't want life coaching. And they're certainly not willing to

How to Create a Billion Pound Business

Mike Harris is one of the few people in the world to grow 3 multi-billion pound businesses. He was the founding CEO of the internet bank Egg, the wonderful telephone/online bank FirstDirect, and also grew a massive division of Mercury Communications. (I've used every one of them for their superb customer service.) Want to have